Football Development Centre

“Using football to raise achievement and aspirations”. Brownhills Albion Foundation Football Development Centre.

websiteCourse Overview

As part of the course they will be receiving 7.5 hours a week coaching from a West Bromwich Albion FC UEFA ‘B’ qualified coach to aid their football development and be prepared for league fixtures in the British Colleges League. They will be improving their football ability and gaining valuable football- based qualifications such as refereeing and coaching badges.

Study time will be split between the BTEC Sport and BTEC Public Services courses culminating in UCAS points which will enable access to a number of university courses. Sport units will include: The Body in Sport, The Physiology of Fitness, Sports Coaching and Assessing Risk in Sport. The Public Services course includes units such as Leadership and Teamwork, Citizenship, Diversity and the Public Services and Physical Preparation, Health and Lifestyle.

There are no examinations and all assessment is assignment based and on-going. Deadlines set by staff need to be met in order for students to progress, reach the higher grades and be available for the Wednesday fixtures. Students will either gain a pass, merit or distinction based on the criteria of each particular unit and assignment brief.

During the year there will be opportunities to go and train at the West Bromwich Albion FC training facility, meet some first team players and get free tickets to a first team home game. We will be using a team strip and kit supplied by West Bromwich Albion FC. However players are representing Brownhills School and will be expected to adhere to all policies and codes of conduct.

There is a big demand for places on this course due to the high quality provision and the partnership with a premier league football club and the University College Birmingham. This unique partnership with Brownhills School will enable participants to pursue a successful career in the Sports, Health or Business industries, all of which continue to expand despite the economic recession. Therefore applicants need to apply early to guarantee a place on the course.

#ThisGirlCan…… join the Brownhills Football Development Centre with West Bromwich Albion FC

An exciting female addition to the Football Development Centre is coming to Brownhills School.

The post-16 programme, which runs in-conjunction with West Bromwich Albion FC’s charity, the Albion Foundation, is currently in its third year now. From September 2016 the programme will expand to take on its first cohort of female students.

Female students will choose their academic qualifications and alongside their studies for these, they will receive high quality football coaching from Albion Foundation staff in training sessions and for their fixtures.

Other benefits for the students aside from the academic qualifications and high quality football coaching are the access to match-day tickets, player visits and training sessions at West Bromwich Albion FC facilities.

The programme endeavours to give students the chance to experience life in the sports industry with insights into coaching, performance, nutrition and recovery amongst other areas. All students will leave after two years with sufficient UCAS points to attend university, qualifications to access jobs or apprenticeships and the life skills to succeed in whichever path they choose to follow.

Opportunities will also be made available for students to explore the possibility of a sports scholarship at an American University should they so desire.

Ian Mitchell is responsible for the Football Development Centre at Brownhills and is very proud of the programme to date.

“This represents a fantastic opportunity for the school to develop its post-16 provision alongside the work of a superb organisation in the Albion Foundation. We truly believe that the programme on offer lives up to its promise of using football to raise achievement and aspirations. The benefits have been seen across the programme in the three years since its inception, with more boys staying on to study at sixth form as  direct result of the work with the Albion Foundation. A number of current and past students are now involved in working or volunteering with the Albion Foundation in some capacity. Prior to their course and the involvlement with the Albion Foundation they never dreamed that the possibility of working in or around football was an  achievable goal.

Albion Foundation

The Albion Foundation is a registered charity that works in partnership with West Bromwich Albion Football Club. The aim is to use the medium of football and the kudos of West Bromwich Albion Football Club to make a difference in the local community.

We were formed in 1992 and became a registered charity in 2000

Our motto is “Inspire to Achieve” and this guides our strategic objectives which are as follows:

  • To create a “lifetime membership” for the community to be part of The Foundation and the Club
  • To meet the sporting recreational, educational and health needs of the community
  • To support the physical regeneration of the community

We aim to add value and develop and maintain strong strategic partnerships in the boroughs of Sandwell, Birmingham, Dudley and Worcestershire.

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